corporate responsibility
Working from Crop to Cup
At the
source
JDE's responsible sourcing program includes 3 core areas:
- We support global partnerships and origin projects to address the most challenging coffee & tea sustainability issues.
- We purchase certified and verified coffee & tea with internationally recognised standards such as: UTZ, Rainforest Alliance, Fairtrade and 4C.
- Through our Supplier Initiative, we partner directly with our suppliers to improve working conditions and protect natural resources where coffee is grown.
Within
our company
We continuously strive to minimise the impact the environment, focusing on 3 areas:
- Energy: By 2020, we aim to further reduce our total manufacturing energy by another 10%.
- Waste: By 2020, all of our manufacturing sites will be landfill free.
- Logistics & Transport: We are continuously looking at ways to reduce our carbon footprint throughout our supply chain.
for our
Consumers
We are driven by our belief: Everyone Deserves the Coffee They Love
- We believe that coffee & tea moments between people build stronger communities.
- We consider important the environmental footprint of our products and appliances
- We acknowledge that drinking coffee & tea in moderation can be part of a balanced diet and healthy lifestyle.